Clients and counting across NFL, NBA, NHL, MLB, EPL, MLS, and more
Direct revenue closed from Demand Sports generated leads
Additional pipeline / current conversations for our clients
Trusted by the world's best
We're proud to work with the leading properties, teams, and leagues.
"DEMAND LAUNCHES SPORTS DIVISION WITH BLUE-CHIP CLIENTS & ZACK SUGARMAN, Former Wasserman Senior VP/Properties."
Demand Sports is a top of funnel accelerator that delivers booked meetings at scale. White-labeled, tech-enabled, and additive to the top of any sales funnel with 100% transparency. We currently support dozens of teams across the NFL, NBA, NHL, MLB, MLS, and Premier League – helping them to secure sought after meetings for both partnership sales and premium ticketing/hospitality at scale. We also support numerous sales agencies selling marquee global sponsorships.
We accelerate the top of the funnel through booked meetings
Prospect lists should be built, not bought. We specialize in building relevant target lists and customized outreach that match the ideal customer profile (ICP) of your open sponsorship opportunities: category specific, marquee asset packages (i.e., jersey patch / naming rights), regional sponsorships, community platforms, media buys, etc. Our framework, technology, and institutional knowledge allow us to pique interest with qualified prospects and book meetings on your calendar.
We deliver speed and efficiency with our premium ticketing and hospitality outreach across multiple campaigns at the same time. Whether you are selling suites and hospitality at game day matches, concerts, season long, or for special events (employee appreciation event, partner summits, graduation, etc.) Demand Sports has you covered. Our proprietary artificial intelligence platform, Lasso AI, allows us to verify every contact and validate each email address before we reach out.
We know the nuances and extra work that comes with pursuing marquee asset partnership – our executive team has been directly involved in 20+ of the largest naming rights and jersey patch partnerships in sports and entertainment. Using our AI advantage, we identify the undiscovered – those that want to be public before they go public – and perform personalized outreach at scale to engage marquee asset prospects with effective hooks to pique their interest.
featured in sports business journal
“The ROI we’re seeing is amazing"
-Jennifer Prince, Chief Commercial Officer, LA Rams
Lasso is a proprietary AI technology that has revolutionized the process of identifying decision-makers at any company. With state-of-the-art algorithms, Lasso can quickly analyze large amounts of data from various sources, including social media, business databases, and news articles, to determine the key individuals who hold decision-making positions in a particular organization.